Press kit
Everything you need to write about On Autopilot or interview Jenn. If you need something not here, email editorial@onautopilot.com.au and we'll send it the same day.
One-line description
On Autopilot is an Australian AI consulting business that builds and deploys AI systems for small businesses, Shopify stores, accounting practices, trades, real estate agencies and more.
Short blurb (50 words)
On Autopilot is an Australian AI consulting business based in Melbourne. Founded in 2026 under Boring Ventures Pty Ltd (ABN 67 671 943 758), it builds practical AI workflows, inventory automation, customer support agents, reporting bots, for small businesses that want the systems running, not another think-piece about AI.
Long blurb (120 words)
On Autopilot builds AI systems that actually run parts of Australian small businesses. Founded by the team behind DotVA and the Lead Gen Empire network, it focuses on practical deployment over advice, agents that handle inboxes, automate reporting, monitor inventory, qualify leads, and connect tools that don't normally talk to each other.
Pricing is transparent: a one-off $497 AUD Quick Start, $2,000/month Growth, or $4,000/month Scale. The brand also publishes an extensive editorial site covering Claude Code, MCP servers, and AI for Australian industries, guides, glossary, calculators and tool reviews priced in AUD.
Based in Melbourne. Australian-owned. Editor: Jenn Yang.
Pricing is transparent: a one-off $497 AUD Quick Start, $2,000/month Growth, or $4,000/month Scale. The brand also publishes an extensive editorial site covering Claude Code, MCP servers, and AI for Australian industries, guides, glossary, calculators and tool reviews priced in AUD.
Based in Melbourne. Australian-owned. Editor: Jenn Yang.
Founder bio, Jenn Yang
Jenn is the director of DotVA and the editor of On Autopilot. She has spent the last several years embedding AI and automation into Australian small businesses across e-commerce, professional services and trades. She writes On Autopilot to share what actually works on the ground, in Australian dollars, against Australian tools.
LinkedIn: linkedin.com/in/jennyang/ · Email: jenn@onautopilot.com.au
Logos
SVG · transparent · on cream
SVG · transparent · on white
SVG · transparent · on dark
Brand colour: teal #2D8A8C. Fonts: DM Serif Display (headings), Nunito Sans (body). For PNG / JPG versions or a wordmark, email us.
Fact sheet
| Legal entity | Boring Ventures Pty Ltd (ABN 67 671 943 758) |
|---|---|
| Trading as | On Autopilot |
| Founded | 2026 |
| Headquarters | Melbourne, Victoria, Australia |
| Editor + founder | Jenn Yang |
| Sister businesses | DotVA, Lead Gen Empire |
| Customers served | 48+ Australian small businesses (and counting) |
| Pricing | $497 AUD one-off / $2,000 AUD per month / $4,000 AUD per month |
| Website | onautopilot.com.au |
| Editorial contact | editorial@onautopilot.com.au |
Quotes you can attribute
"We're tired of AI content that's all 'use AI for X' with no implementation detail. Australian small business owners don't need another course, they need someone to ship the thing." , Jenn Yang, Editor, On Autopilot
"AI replaces typing, not judgment. The owners who get the most out of it identify their highest-volume execution work, compress it 5-10x, and reinvest the saved hours in the decisions only they can make." , Jenn Yang, Editor, On Autopilot
"Most Australian small businesses we audit are paying for more AI than they realise. Some of it earns its keep. A surprising amount doesn't. The audit usually finds $250-450 AUD a month they didn't know they were wasting." , Jenn Yang, Editor, On Autopilot
Story ideas
- AI for AU small business, what's mature, what's overhyped. See our state-of-play briefing.
- The five AI bills every Australian SMB is paying. Most are overspending. See our teardown.
- Why "fully autonomous AI businesses" is a fairy tale. Where AI actually wins (typing) vs where it loses (judgment). See our piece.
- Claude Code as the unlock for non-developer business owners. A real category emerging, mostly silent. See our guide.
Booking Jenn
For interviews, podcast appearances, panel events or conference talks on AI for Australian small business, Claude Code, or the broader AI implementation space, email jenn@onautopilot.com.au with the date and outline. Response within one business day.